From October 31st to November 4th, we witnessed the much-awaited Autumn Canton Fair of 2023, and MIFIA truly shone throughout the event. One key reason behind our success was the tremendous support we received from the local government. They not only helped secure a prime spot for MIFIA's booth but also acknowledged our outstanding performance by awarding us the Integrity Enterprise Medal, a gesture of immense recognition and support from the Commerce Bureau. During the exhibition, various levels of officials graced us with their presence, commending our booth setup and the overall team spirit. To add to the accolades, we had live interviews by CMG and press releases. It was a truly honorable experience.

During this event, MIFIA introduced a variety of file folder series that aimed to captivate everyone, from those who seek novelty to those who cherish the classics or care for the environment. Particularly, in the era of Europe's single-use plastic directive, achieving innovation in stationery involves two key elements: extensive material research and a return to the essence of sensory experiences. MIFIA has been actively working on both fronts. Our first step in this direction is the introduction of our KRAFT PAPER COLLECTION. And we have already received certification from GRS, with plans for FSC certification in the pipeline. MIFIA envisions stationery as a means to bring joy, vitality, and hope to life while enhancing convenience.

The Canton Fair allowed MIFIA to connect with numerous new and existing clients, but the most delightful moments were reuniting with old friends and making new ones. We are already eagerly anticipating our next exhibition, Ambiente exhibition in Germany, which isn't too far away - from January 26th to January 30th, 2024. If you plan to attend, we look forward to meeting you there!

Youtube Link : https://youtu.be/wEzDi-1yEhQ